It was the wish of Richard and Ethel Herzfeld that, upon their deaths, their assets would be added to their Foundation dedicated to Wisconsin but with emphasis on the greater Milwaukee area. Since Ethel's death in 1997, the Foundation translated that wish into an investment of many millions of dollars in the community with more to come in the future.
Richard and Ethel lived in Milwaukee and on Pine Lake for most of their lives. Richard’s father was the founder of a company that bought and managed the Boston Store from 1906 to 1948. There, after serving in World War I and graduating from the University of Wisconsin – Madison, Richard worked his way up from stock boy in 1920 to president in 1940. Boston Store was sold to Federated Department Stores, Inc. in 1948. Ethel Ann Davis Herzfeld was born in Chicago and attended Milwaukee-Downer College. She received her B.A. degree from Wellesley College in 1920. Her mother, Emma J. Davis, resided on Marietta Avenue in Milwaukee.
Richard and Ethel were active in the Milwaukee community and contributed significant time and resources to enriching cultural life in the city. Sparked by a spirit of innovation and recognizing the need to adapt to an ever-changing world, both took a lively interest in all aspects of the greater Milwaukee area and ways to enhance the quality of life of its institutions and citizens.
UWM Digital Photo Archive - Richard Herzfeld as University of Wisconsin-Madison student
F. William “Bill” Haberman became president of the Herzfeld Foundation in 1997, the year Ethel Herzfeld passed; Richard preceded her in death by 17 years. Bill then served in that role for 22 years. He had previously been a member of the foundation’s board and had been the Herzfelds’ attorney for many years, becoming like a son to them. A graduate of the University of Wisconsin-Madison and Harvard Law School, he was one of Milwaukee’s most prominent estate planning attorneys during a lengthy career as a partner at the law firm of Michael Best & Friedrich.
Bill’s wife, Carmen, joined his side at the Herzfeld Foundation in 2002 in the position of vice president. Also a graduate of UW-Madison, she co-founded the Milwaukee Metropolitan Nursery School in 1967 – the city’s first multi-ethnic, multi-economic preschool program. In 1981, she became an integral member of the development and membership team at the Milwaukee Art Museum, where she worked until joining the foundation’s staff.
Together, Bill and Carmen Haberman grew the foundation’s assets while investing tens of millions of dollars into Milwaukee’s arts and cultural landscape. In keeping with Carmen’s background in early learning and Bill’s passion for investing in the lives of young people, they also made the foundation one of Wisconsin’s foremost champions for high-quality early childhood education, investing millions more in research, advocacy, and innovation in a sector that previously had received little attention from philanthropy.
Bill passed away in 2019 and Carmen in 2025. Today, the Herzfeld Foundation continues their legacy with our continued investments in areas that mattered most to both the Herzfelds and the Habermans and our continued efforts to seek and support nonprofit innovation, collaboration, and excellence.
Photo Credits: UWM Libraries Digital Collection of Richard and Ethel Herzfeld | Marcus Center for the Performing Arts Photos by Front Room Studios, Lindsay Stayton Photography, & Michaela Beal | Milwaukee Ballet Photos by Rachel Malehorn, Milwaukee Symphony Orchestra Photos by Jonathan Kirn & Valerie Hill | Renaissance Theaterworks Photos by Ross Zentner
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